Barstool Launches Its Online Sportsbook In Tennessee

  • Tuesday’s launch comes just one week after the Tennessee State Lottery approved their application.

NASHVILLE - Barstool officially launched their Barstool Sportsbook in Tennessee on Tuesday after the Tennessee Education Lottery approved their application last week.

The launch comes just in time for the beginning of the 2021 NFL season, the first season for which state-sanctioned online sportsbooks in Tennessee will be available. With Tuesday’s launch, Tennessee becomes the eighth state that Barstool has launched a sportsbook in.

Penn National Gaming, a gambling and gaming company who bought a 36% interest in Barstool Sports in January 2020, is quite excited about their new Barstool-branded sportsbooks. As the exclusive gaming partner of Barstool Sports, Penn looks to grow their share in the booming gambling industry which accrues over $200 billion worldwide yearly.

Dave Portnoy, CEO of Barstool Sports, has over 8 million followers combined on his social media accounts. He envisions a company that leverages its massive social media following into paying customers on their sportsbook by using social media to drive traffic, offering exclusive bets and odds, as well as offering the ability to bet either with or against Portnoy and other Barstool Sports personalities, according to his interview with Business Insider.

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The online sportsbook has already established a reputation for an easy-to-use mobile application and Barstool-exclusive boosted odds and payouts on selected bets.

In order to attract new customers in the state, Barstool is currently offering a $10 sign-up bonus for new Barstool customers, and another even more aggressive deal: a $1000 risk-free first bet--meaning that if the user’s first bet wins they are paid out normally, and if it loses they will be refunded in full, up to $1000.

The sportsbook is open to any Tennessee player 21 years of age or older.